Clients come to me all the time with damaged hair. Here in Florida, I see it all the time, but in my travels to clients across the US, hair is damaged by the environment and climate, no matter where you live. It makes hair dry and brittle to the point of breakage…UGGGGGHHH! When my clients come to me for recommendations for repairing the damage, I almost invariably turn them onto Joico K-Pak Deep Penetrating Reconstructor.

Joico is an awesome brand with a great selection of products for all hair types. Joico K-Pak is specially designed for damaged hair, and the Deep Penetrating Reconstructor is at the top of my list. It makes my clients feel as though they have grown a new head of hair and they are amazed at how fantastically soft it feels, never mind that it looks incredible.

I often see clients whose hair has been tortured by chemical treatment after chemical treatment and battered by the sun, snow, pollution, etc. Some of them have very thin hair that breaks very easily to hair that is so coarse that it can hardly be called human hair. For these clients, an ordinary shampoo and conditioner just won’t suffice. Their hair is so damaged that it needs to be dealt with with something much stronger.

This is when I use Joico K-Pak Deep Penetrating Reconstructor. After I use it on my clients, they feel a difference instantly. Their hair is softer and full of life and when the hair is dried, it enhances the texture of the hair, whether straight, curly or wavy. It makes hair look and feel as though the hair has never been processed to being with! Joico K-Pak is a protein Reconstructor which means that it infuses your hair with the proteins that it has been robbed of through chemical treatments. It gives your hair its life back, literally.

Protein Reconstructors are made for processed hair. It would be wasteful, let alone potentially damaging to unprocessed hair. Joico offers a great selection of products for all hair types and I recommend any one of them readily but be advised that reconstructors are meant to reconstruct that which has be destructed. Ouch!! that sounds rough but it is true that chemical processing of the hair does destroy it!

Also, this product is not to be used daily, but only 2 times per week maximum. If used appropriately, you will be shocked by the results. When I use it on a client, they almost always buy some to take home, not only because of the results, but also because of its luxurious feel and great smell of Pineapple and Coconut.

To properly use this product, apply a quarter-sized amount into your hair once it has been shampooed and towel-dried. Wet hair will not allow the product to be absorbed into the hair. Leave it in your hair for 5 minutes. Take advantage of the awesome scent to convert your shower into a tropical waterfall…come on now, humor me and have some imagination!

During your hammock nap, the proteins in the product will infuse your hair with the amino acids in the Joico Quadramine Complex. Rinse your hair after the 5 minute “daydream” vacation and allow yourself some time to bask in the glory of your hair’s softness. This product is out of this world! Repeat this process twice per week.

Joico K-Pak is a must if your hair has been process in anyway. You will truly be amazed by the results and the experience of using it alone is worth it. Nothing is better!