Free Online Marketing Tips and Tricks For Small Business

Posted on September 4, 2009 @ 2:54 am

Small business owners need to make every dollar count. Utilizing some of the free marketing options that are out there like social networking, free sites and more will stretch your marketing dollars!

There is no better way to increase your online presence than to use free websites. The only expense is your time to set them up and get content on the pages. Never lose sight of the goal that you are trying to leave multiple ways for potential new business to find you on the internet and having numerous sites will allow them to find you easily! There are some great free websites like Squidoo, Yahoo 360 and google sites. The best part about using these sites is that they get great traffic from the search engines so you benefit from that audience.

Using free blogs is a way that you can generate qualified leads for your business. There are numerous services out there like wordpress and blogger which allow you to send out information on a regular basis. The best part of a blog is its ability to PUSH information out to the search engines, as opposed to websites where you have to wait for the search engines to come list you.

There is nothing as powerful as personal referral from a satisfied client to generate small business leads. The social networking platforms like Twitter, LinkedIn and Facebook now allow you to connect really easily with your past customers and potential clients. These services are all free to use and a great way for you to increase your online visibility WITH people who are predisposed to listening to your message.

One of the easiest and most overlooked places to market is your email signature. Including your contact information like name, phone and email is standard but why not add a link to your website or blog with an offer that will compel people to click. Include something like a free report offer that will compel people to click.

Article marketing is also a way to build your online brand, reinforcing the fact that you are an expert in your market. There are many free article sites and they tend to rank highly in the search engines. When you write an article, make sure that you are focusing on the keywords that you are trying to rank well for online.

Whenever you are joining a new free website, blog or article site, make sure that you fill out all of the information that they allow you to enter. Frequently small business owners forget that they can add a link to their page or enter their phone number right into the main signup page or profile page.

There you have it, lots of great ways to increase your online presence with free small business marketing that cost you nothing but a little time. Whether you use blog, websites, email or social networking, every time you do something online it increases the chances that someone will find you and purchase your product or service!

Want even more free marketing ideas? Get 100 Free How To Marketing Ideas. This a great report for small business marketers which list tons of free marketing opportunities!







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